Brand Protection

iSport Media specialise in the creation, management and protection of our client's brands on the net.

Our most high-profile client is former Manchester United and Real Madrid footballer Gabriel Heinze, whose website (www.gabrielheinze.com) and profile across social media sites, including facebook, are managed by iSport Media.

With facebook and other social networking sites becoming ever more popular, they are becoming ever more powerful tools, which need to be managed correctly. Some sports stars, including Roger Federer, have chosen to embrace the new sites - the one lesson we have learnt is that stars cannot afford to simple ignore them.

Protection
We work across all of the most popular social networking / social media websites to ensure that defamatory comments, innacurate articles or rogue pages purporting to be our clients are removed from the internet.

By monitoring all of the related content on the social networking websites on a daily basis, we are able to ensure that our client's are protected. Fan sites may appear harmless enough at first glance, but Alessandro Del Piero is sueing facebook for defamation, and others, including Cristiano Ronaldo, recognise the harm they can do to their brand.

Brand Management
The easiest and fastest way to remove the threat of rogue or fake pages is to establish an official page on the various websites. At iSport Media we specialise in creating interactive and fun social media pages for our clients, maintaining them, and building up the fan base.

These can become revenue-generating in their own right, with commercial operators and sponsors keen to associate themselves closely with the players, and hoping to make customers out of the player's extensive fan-base.

Websites
We currently manage various pages across Twitter.com, Facebook.com, MySpace.com, Bebo.com and
Friendster.com.

To see what iSport Media can do for you, contact us.